Kevin Cole is a consultant, teacher, and researcher of web handling and winding technology. Kevin gained his expertise as part of the famous Media Conveyance lab at Kodak in Rochester, NY. Since 2009, Kevin has lead the Optimation Media Conveyance Facility, which provides innovative solutions, including web handling equipment, measurement equipment, intellectual property (IP), sophisticated, and proven mathematical models. Web Handling property measurements provide key information enabling us to optimize conveyance and winding processes. Additionally, Optimation has mechanical, electrical, and controls senior engineers and designers offering over 100 years of experience applying web handling knowledge to the design and implementation of roll-to-roll equipment.